Press
Welcome to our press room, where you’ll find background information and press related materials including our logotype and images.
Please direct any press enquiries to press@squace.com
Press images
(595x692px, RGB, jpg)
(1181x1694px, RGB, jpg)
(2478x2478px, RGB, jpg)
(2304x3210px, RGB, jpg)
(1753x673px, RGB, jpg)
(577x561px, RGB, jpg)
(724x567px, RGB, jpg)
(430x320px, RGB, jpg)
(492x1000px, RGB, jpg)
(1017x650px, RGB, jpg)
(823x612px, RGB, jpg)
(640x960px, RGB, jpg)
Background information
Hard facts:
- Founded: 2007 by Aage Reerslev and Fredrik Berglund
- Location: Based in Europe with offices in London and Amsterdam and headquarters and R&D in Stockholm, Sweden.
- Goal: To help people access web content on mobile devices as easy as possible whenever they want, wherever they want.
- The name: A combination of square and squeeze.
The mobile service:
Ease of use
Squace is built ground up for less complicated mobile experience with a unique patend pending user interface that is easy to operate on small screen devices, with the ability to organize bookmarks, services and applications.
- Available on virtually all mobile platforms.
- Users can publish and share mobile content with ease.
- One integration point for a content provider reduces complexity for those publishing.
- Interface is customizable by users.
- Users are free to switch devices without loss of personal content.
- Porting of web services is straightforward and makes content available on all platforms.
The business model:
User perspective
- Free. The service and software is free to the user community but has embedded advertising.
- Premium. In the near future Squace will offer premium services to content providers
Business perspective
- Download-related fees. At the first download Squace will contain a start package with a set of links, interactive applications, and background images. This package will be related to the site from where the download is initiated and the origin of the phone number. Content providers will be charged for their presence if they ask for this.
- Usage-related fees. Squace reserves a unique area of the small screen device for its sponsored links bar. Within this bar an advertisement service will be provided, such as currently available at Google Search. Links in this bar will always be relevant for the user.
- Campaign fees. Squace will charge fee whenever a content or service provider wants to launch a campaign with support from Squace. In the mid-term this process should belong to business development partners for advanced campaigns and should be self-supporting for basic ones.
Social networks and blogs:
- Read more about Squace at the fan page on Facebook.
- More about innovations and tech on Squace Labs.
- More in general on and about Squace on Squace Blog.
- Follow our twitter channel at twitter.com/squace
If you want to read about what the bloggers write about Squace, take a look at Google Blog Search.
Company history:
Squace was founded in 2007 by Aage Reerslev and Fredrik Berglund. The name Squace is combination of square and squeeze. The acronym is based on the groundbreaking patent pending idea that it's quick and easy to access information information on a small screen if every piece of information is presented "squeezed" into a squares within a grid interface, tile style
About Squace
With Squace we have set a new standard for easy mobile navigation on tiny screens – less long URL to type in – just bookmark any page to your mobile with a click, arrange and rename them, assign them to one or more bundles, i.e one for your directions, one for your sport and one for shopping list and coupons. Always in the reach where ever you go. Read more.
Additional resources:
